Having conversations over SMS is one of the BEST way to engage your leads:
SMS gets fast replies, and you can advance prospects down the sales pipeline in a matter of minutes…
In fact, as a channel SMS has an average ~45% response rate, compared to email’s ~6%.
But there is a big problem:
Actually having conversations over SMS at scale, 24/7, is kind of a nightmare.
Prospects are used to chatting via text and they expect back-and-forth in real time.
But if they doesn’t hear back instantly, their attention drifts - and often, so does their money.
Handling SMS replies either requires a team to constantly monitor responses (expensive and tedious)...
Or it goes unmanaged entirely, leaving customers with a bad experience.
But that’s where Roezan Conversational AI comes in!
(Want early access? Click here)
With Conversational AI, you can ensure every reply gets handled instantly, correctly, and at scale, without requiring your team to chase every lead.
And that means more conversions, more revenue, and less wasted time.
So how does it work, and how can it actually work for your business?
Let me walk you though the top 4 use cases to show you exactly how it works:
1. Have AI Manage Your SMS Inbox 24/7: SMS Inbox Triage Agent
One of the biggest challenges with SMS marketing is managing the flood of replies that come in after you send a mass broadcast message.
As soon as you send your campaign, you’ll get replies with all kinds of mixed intent that fill up your SMS inbox…
… while other important messages get buried.
For example, you’ll get:
- Benign Responses: Messages like “thanks” “ok” or “👍” that are just affirmation messages or similar. No need to really respond or do anything, but the conversation still needs to be closed out.
- Support Requests: Replies that are support requests, even if it’s unrelated to the original message you sent. For example - “I can’t login” or “I didn’t get a confirmation email”
- Buyer Intent: Replies that have buying intent like “Can you send me pricing?” “How do I join your program?”
- Fuzzy Opt-Outs: Replies that don’t use real stop commands (like “STOP” “END” “CANCEL”), but still show opt-out intent like “stop contacting me” or “wrong number”
All these conversations need to be handled, and that’s where the Triage AI Agent comes in!
The Triage AI Agent can:
- Close conversations that don’t need a reply (clearing your SMS inbox)
- Clarify support questions and escalate issues to your team (send an email to your support team with the summary for them to handle)
- Clarify sales inquiries and escalate to your sales team (send an email to sales)
- Opt-out contacts that express opt-out intent (like “don’t text me again.”)
The bot is simple and ensures that all responses are handled:
No missed leads, any real issues escalated, a clean SMS inbox, and an AMAZING customer experience.
This is something that every company sending SMS should implement!
2. Collect Info & Qualify Prospects: Info Collector AI Agent
Sometimes you need to gather information from a prospect to qualify them, or to confirm details for an application.
Normally, this means a human rep reaches out to follow up, asks questions, and records answers.
But this process can be inconsistent: Reps may take a while to reply to the prospect, skip steps, or forget to follow up.
But when you use an AI Info Collector Agent, it all gets handled instantly, even if you have a ton of prospects flowing in at once!
Every response is stored either in contact records (like custom fields) or synced directly to your CRM.
Plus, you can set up conditional flows as well to really get prospects to the right place:
For example, depending on the prospect's responses, you might want to send them down a different path - Either collecting a different information or giving them customized responses based on their answers.
You might encourage a qualified prospect to book a call as a next step, or disqualify a certain prospect based on the information they gave.
The outcome: Fully qualified leads, organized data, and no manual chasing. It's like a perfect VA that never misses details, and follows up flawlessly!
3. Have AI Fill Your Sales Calendar On Autopilot: Call Booking AI Agent
Getting prospects to book calls can sometimes be harder than it looks.
Usually, you send them a booking link and hope they take the time to schedule.
But that step creates friction - people forget, get distracted, or simply don’t bother.
A Call Booking AI Agent changes this, and gets calls booked conversationally.
Just integrate your calendar or booking software, and the agent can:
- Follow up consistently with prospects
- Collect any missing contact information (name, email, etc)
- Confirm time zones
- Offer available times from your calendar
- Schedule the call on your calendar
The call booking agent is often combined with the Info Collector as well:
If a lead is qualified, the AI pushes them into scheduling. If not, you can have it direct them to a different product or close the loop.
The result: A calendar full of qualified calls without lifting a finger. The AI follows up perfectly and places calls on your calendar automatically. A great experience for the prospect, and a magical experience for you!
4. Have AI Handle Your SMS Broadcast Replies
This is one of the most powerful marketing plays to activate leads: The “broadcast response” campaign.
Here’s how it works:
You send a mass SMS broadcast to your list and ask people to reply if they are interested, and let AI handle the replies.
Normally when you send something like this your inbox is going to be obliterated. It would take hours to reply to everyone and leads are going to slip through the cracks, especially the conversation requires multi-step back and forth!
But with AI, every reply gets handled instantly:
The AI can:
- Reply instantly
- Qualify the lead
- Follow up if they forget to respond
- Push qualified prospects to book a call
- Disqualify the rest based on criteria you set
- And close out any leftover conversations
This leaves your inbox HANDLED and a calendar full of qualified, booked calls!
You can run this all the time - weekly broadcasts, special promos, or simple yes/no questions.
It works because people are used to replying to texts. Unlike email, SMS feels natural for real-time conversation.
The result: One of the easiest and most powerful ways to get prospects to raise their hand and push your sales process forward!
Final Thoughts
Conversational AI turns SMS into a 2-way channel at scale, without hiring an army of virtual assistants.
And the best part? All four of these strategies (and more) are possible inside Roezan AI!
Want early access to Roezan Conversational AI Agents? Click here.
If you’re ready to put conversational AI into your SMS strategy - and turn more conversations into customers - book a call with us so we can show you how this can work for you!
